SS Beauty Glam (Pty) Ltd
| Business Location: | Rural |
| Province | Mpumalanga |
| Branch: | Nkangala |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
The business provides personal care (Beauty and SPA services):
- Individual lashes,
- Massages
- Facials
- Make-ups
- Nail treatments
- Foot therapy
- Hair installation
Challenges/Needs:
Challenges Identified
- Lack of signage and marketing materials, resulting in limited business visibility and customer awareness.
- Limited business development training to enhance operational efficiency.
- Inadequate operational equipment affects the business’s ability to serve customers effectively.
- Lack of access to funding required for equipment procurement.
Intervention Insights and Results
Intervention Details:
Based on the assessment, SEDFA implemented the following interventions:
- Provided Costing and Pricing Skills Training, focusing on cost components, pricing strategies, and how to determine selling prices for products and services.
- Installed signage and promotional materials to improve business visibility and attract more customers.
- Provided Costing and Pricing Skills Training, focusing on cost components, pricing strategies, and how to determine selling prices for products and services.
- Installed signage and promotional materials to improve business visibility and attract more customers.
Outcome Details:
The business has experienced notable improvements in turnover, customer numbers, and job creation:
1. Increased Customer Base
Improved visibility through signage and promotional materials significantly enhanced customer awareness and attracted new clients.
2. Turnover Growth
Turnover increased from R30,000.00 (at the time of the initial assessment) to R251,200.00 as per the improvement assessment conducted in September 2025.
3. Profitability
The rise in turnover was driven by enhanced visibility and relocation from Klarinet to the town area, which further boosted foot traffic and profitability. These improvements can be directly attributed to the marketing and visibility interventions provided by SEDFA.
4. Employment Creation
The business expanded its workforce from 1 to 3 employees, representing a 200% increase and contributing to local job creation. This expansion was driven by the increased volume of clients requiring SS Beauty SPA services.
1. Increased Customer Base
Improved visibility through signage and promotional materials significantly enhanced customer awareness and attracted new clients.
2. Turnover Growth
Turnover increased from R30,000.00 (at the time of the initial assessment) to R251,200.00 as per the improvement assessment conducted in September 2025.
3. Profitability
The rise in turnover was driven by enhanced visibility and relocation from Klarinet to the town area, which further boosted foot traffic and profitability. These improvements can be directly attributed to the marketing and visibility interventions provided by SEDFA.
4. Employment Creation
The business expanded its workforce from 1 to 3 employees, representing a 200% increase and contributing to local job creation. This expansion was driven by the increased volume of clients requiring SS Beauty SPA services.
Client Feedback
Client Comments:
“SEDFA helped my business with the signage and promotional materials and that motivated the need to relocate to town as more clients are there.”
